Google search is looking for the next evolution. Arrignton, seems to have a great video that shows us all what Google SERPs will soon be like. Search will personalised, by people.
In essence Google is testing user comments and a rating system to help define what is important to me as an individual and to the [...]
Entries Tagged as 'Paid Search'
Google Search meets Digg
July 16th, 2008 · 1 Comment
Tags: Internet Advertising · Paid Search · Search Marketing · Social Media Optimisation
Yahoo Glue - Launched in India aka Universal search
May 9th, 2008 · No Comments
Do we want all the answers straight away, or is sifting through what makes the journey more fun?
Either way, Universal Search is here, google are making it work and making it more profitable. Now yahoo are in on the act via Yahoo Glue.
It is only in a few categories at the moment, and after testing [...]
Tags: Internet Advertising · Paid Search · Search Marketing · mass media
“If you picked a career in Internet advertising you made a wise decision.”
February 12th, 2008 · No Comments
As the US faces what is certain to be a recession, although has anyone officially been willing to call it that yet? The elasticity between job security and economic conditions appears to be tightening, and logically so. So what career should new graduates be looking to enter?
Aun comments that “if you picked a career [...]
Tags: Internet Advertising · Paid Search · Search Marketing · Uncategorized
Does search marketing catch the rain from other marketing clouds?
February 4th, 2008 · No Comments
A few months ago, an industry colleague, who will [and should] remain nameless, made the brash statement that ‘search marketing catches the rain generated by other marketing clouds’. It made me ponder,is search marketing a paradigm shift in marketing or is it simply a newer, shinier, bigger bucket to catch the rain that mainstream marketing [...]
Tags: Paid Search · Search Marketing · Uncategorized