Andy Jamieson: Entrepreneur

Internet marketing brought to life

Andy Jamieson: Entrepreneur header image 4

Entries Tagged as 'mass media'

Google Trends reveals News.com.au pulling away from SMH.com.au

June 26th, 2008 · No Comments

Google trends has recently allowed access to website statistics based on their user information. Interestingly was this query, comparing News.com.au and SMH.com.au over time. News is showing, within Google, that it is pulling away from SMH. Interestingly, i wonder what impact the free Google Trends will have on the paid Hitwise service?
News.com.au in Red - [...]

[Read more →]

Tags: Business Management · Internet Advertising · mass media

Apple is the Sony of the 80s

June 19th, 2008 · No Comments

Apple Store Sydney Opening night…. Apple store sydney launched last night. To much fan fare, clapping, high fives, cheers and flashing camera lenses. Interestingly, people lined up. Not for a short while, but a long while. Not to view new or exclusive products, but mass produced flashy apple goodness! The queues were large. The rain [...]

[Read more →]

Tags: mass media

Facebook as a marketing channel

June 10th, 2008 · No Comments

Facebook could make a great marketing channel. Actually, facebook will make an excellent marketing channel for advertisers. Facebook should enable engagement with a targeted audience in a niche fashion that should lead to above average conversions - right message to the right person at the right time…. right?
The challenge is that Facebook is not there [...]

[Read more →]

Tags: Facebook · Internet Advertising · mass media

Widgets - the new black

May 14th, 2008 · No Comments

Here are some of my favourite ones… anyone else got some good ones?
From the NBA
I will wait to post the one for Le Tour de France… also a good one.

[Read more →]

Tags: Entrepreneur · Facebook · Internet Advertising · Social Media Optimisation · mass media

Yahoo Glue - Launched in India aka Universal search

May 9th, 2008 · No Comments

Do we want all the answers straight away, or is sifting through what makes the journey more fun?
Either way, Universal Search is here, google are making it work and making it more profitable. Now yahoo are in on the act via Yahoo Glue.
It is only in a few categories at the moment, and after testing [...]

[Read more →]

Tags: Internet Advertising · Paid Search · Search Marketing · mass media

YahootwittereBay over at MySpace or are they? Data portability breaks new ground

May 8th, 2008 · No Comments

In reports out today, MySpace, Yahoo, Twitter, eBay and others have joined a movement called data portability.
Tech Crunch notes some key benefits for consumers such as syncronisation of data eg friends lists or personal data. However, just because i am using Twitter, do i want to know who else is? Maybe, maybe not! Or taken [...]

[Read more →]

Tags: Entrepreneur · Facebook · Internet Advertising · Social Media Optimisation · mass media

Where do ideas come from…

April 1st, 2008 · No Comments

The challenge with all ideas is where do they come from, especially when I cannot generate them. I would love to be able to store up the ideas that i generate on good idea generation days and use them when i am struggling. Seth Godin wrote a helpful piece on how we can use the [...]

[Read more →]

Tags: Entrepreneur · Social Media Optimisation · mass media

Content vs People or are People now Content?

March 30th, 2008 · No Comments

It is interesting to think about how we order the mass of information in our lives. From our receipts for tax, through to contacts in our email program. How do we view all this stuff?
With the boom in social networking, through generic sites such as Facebook or MySpace, through to focused sites such as LinkedIn [...]

[Read more →]

Tags: Entrepreneur · Facebook · Social Media Optimisation · mass media

Did you know 2.0

March 24th, 2008 · No Comments

If you want to see a video that in 8 mins will give you and update on the world and an insight into where it is going….then watch this video - Did you know 2.0
It is a little dated - 2006 - and yet it still shows the growth rates and trends that have impacted [...]

[Read more →]

Tags: Entrepreneur · Social Media Optimisation · mass media

Who am I…..I have 280m Internet Users….

March 16th, 2008 · No Comments

CHINA ( well by the end of 2008).
This will make China the number 1 country in the world in regards to internet population usage. Also it will mean that the US will slip out of number 1 and into number 2 spot. The game is changing.
Five reflections on what this means….
1: The web [...]

[Read more →]

Tags: Entrepreneur · Facebook · Internet Advertising · Social Media Optimisation · mass media