Google trends has recently allowed access to website statistics based on their user information. Interestingly was this query, comparing News.com.au and SMH.com.au over time. News is showing, within Google, that it is pulling away from SMH. Interestingly, i wonder what impact the free Google Trends will have on the paid Hitwise service?
News.com.au in Red - [...]
Entries from September 2008
Google Trends reveals News.com.au pulling away from SMH.com.au
June 26th, 2008 · No Comments
Tags: Business Management · Internet Advertising · mass media
Apple is the Sony of the 80s
June 19th, 2008 · No Comments
Apple Store Sydney Opening night…. Apple store sydney launched last night. To much fan fare, clapping, high fives, cheers and flashing camera lenses. Interestingly, people lined up. Not for a short while, but a long while. Not to view new or exclusive products, but mass produced flashy apple goodness! The queues were large. The rain [...]
Tags: mass media
Facebook as a marketing channel
June 10th, 2008 · No Comments
Facebook could make a great marketing channel. Actually, facebook will make an excellent marketing channel for advertisers. Facebook should enable engagement with a targeted audience in a niche fashion that should lead to above average conversions - right message to the right person at the right time…. right?
The challenge is that Facebook is not there [...]
Tags: Facebook · Internet Advertising · mass media